Get to know Rachel:
Rachel has over 9 year’s experience in the Retail and consumer packaged goods industry, specializing in customer acquisition and retention, marketing and advertising, as well as project management.
She started her career working for a subsidiary of the Kroger company, dunnhumby, where she analyzed consumer behavior data to inform targeted media and loyalty strategies. These data-driven media programs generated over $1.5Bn incremental revenue annually for Kroger. She also led and/or supported the launches of innovative marketing solutions including C-store customer mailers, a household-level personalized catalog called MyMagazine, and Center Store mailers to drive higher margins as well as promote cross-category purchases among loyals to increase share of wallet.
In 2016, Rachel moved to Austin, TX and shifted her focus to social media marketing as a Retail account manager at Facebook. She worked with a book of business of over 70 clients, ranging from SMBs to fortune 500’s. She went on to lead the North America Scaled Retail team of thirteen account managers and drove ~ $1Bn for the company annually. After 4 years in sales, Rachel moved to the product marketing org to expand her scope to Global Retail, and she is responsible for developing go-to-market strategies that drive vertical growth, product development, and product adoption.
Outside of work, Rachel is passionate about fitness, supporting local small businesses, and finding any opportunity to float/boat on the lake!
Get in the loop!
Registration is free. so RSVP now for these upcoming events.
April 6, 2021
Blog Best Practices that Boost Your Business
Essential Ingredients for Generating Traffic and Leads
Christa Kleinhans Tuttle
Founder and CEO
March 2, 2021
Organize Your Company for Success using EOS Principals
Structure creativity to plan for growth
Certified Implementer of EOSTM
Centro Event Space
305 West Liberty Ave, Second Floor
Downtown Round Rock 78664 [MAP]
First Tuesday of the month
8:00am – 8:30am
Enjoy free breakfast tacos, coffee and networking with fellow entrepreneurs
8:30am – 8:45
Event sponsor introduction
Featured guest speaker
Meet the speaker/close