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Simply request a 60 DAY FREE TRIAL and we'll take care of the rest.

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Getting started is easy!

Simply request a 60 DAY FREE TRIAL and we'll take care of the rest.

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Developed by Beverage Event Experts for Beverage Suppliers, Distributors, and Partner Agencies.

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For over 20 years...

we've been working in the consumer demo events industry.  We're honored to partner with brands of all sizes, and it's our great pleasure to see our experience and technology become the success of each person involved in the consumer demo event.

Daniel Hernandez
Palaterra Founder & CEO

ABOUT PALATERRA

Planning and executing multifaceted tasting campaigns requires huge investments of time, money, and manpower. Leaders need to measure and maximize their return on those investments and ensure their partners play their part. Palaterra helps you do just that!
Proven in practice, Palaterra has logged more than 5,500,000 pours and driven more than 1,500,000 units of unplanned beer, spirits, and wine purchases. It enables seamless management and measurement of regional and nationwide consumer event programs with a single, easy-to-use, and powerful platform - for communication, training, retailer reference, reporting and analysis, event verification, and product imagery.

Getting started is simple.

Simply request a
60 DAY FREE TRIAL
and we'll take care of the rest.

GET STARTED!

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SEE HOW PALATERRA WORKS